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The Clean Collective
Local Hands. Clean Lands.
Litter Prevention and Collection
Local Hands. Clean Lands.
The Clean Collective
Small Actions. Big Impact.

THE CLEAN COLLECTIVE  

Local hands, clean lands: Tackling litter one piece at a time. 

Imagine a North Shore where every street is pristine, our waterways are clear, and our community is proud of where we live. At Kaipātiki Project, we believe that small, daily actions create monumental change.  

The Clean Collective is a new movement designed to shift our collective habits. Behaviour science tells us..

  • Clean spaces reduce littering
  • People copy what they see others doing
  • Small visible actions build community pride
  • Habits stick when they're easy
  • Most litter isn't intentional - early pickup matters!

Whether you have 30 seconds a day or a few hours a month, there will be something for you. Click below to stay in the know with upcoming events and activities.

How You Can Get Involved

THREE ways to get involved:

  1. Participate in our awesome Clean Up Events
  2. Join the 10 by 10 movement
  3. Join our Litter Legends community group

Events

We'll be hosting regular events along Te Ara Awataha, in tandem with our friends at Northcote Together.

Plus, watch out for our Community Clean-ups , which we will be hosting four times a year at various North Shore locations. '

Do you know a place where litter is out of control? Have your say, Vote for our fourth cleanup location today!

Join us March 21st at Make Your Mark to kick off 2026 Litter Events. All litter prevention and collection events will be listed on this page very soon...

WhatsApp Image 2025 12 05 at 10.42.50 AM

10 By Ten

Small Acts, Big Impact. 

Can you pick up 10 pieces of litter before 10 AM? Or if you're not a morning person, why not make it 10 PM? 

Join the dog walkers, stroller pushes, joggers, runners and everyone in between as we collect 10 pieces of litter on our day routes. It's not about perfection; it's about collective action.

Prizes will be up for grabs for those who share their stories!

So how does it work? Bring a bread bag (or any bag you have) on your walk, run, dog walk, or school drop-off. Set yourself a goal of 10 pieces of litter.

Tiny action. Massive ripple effect.

Clean Collective

Litter Legends

Celebrating our Super-Litter Collectors

Are you the person taking litter home from the beach? Stopping to collect along your streets? We see you!

Our "Litter Legends" are the champion volunteers of our Litter Prevention and Collection Program. If you hate litter or you love the idea of putting an end to litter, this group is for you! 

We are kicking things off in a fun way! Join us March 19th for a morning of filming (10:30 - 1:30) in Takapuna CBD. We are looking for volunteers to join us in a Flashmob! Think this concept, but in our local neighbourhood.

We need you! Register today to join the film crew!

The Community Group

Be one of the first to help us build momentum. Get behind our activations early and be in the draw to win $$, merch, spot prizes, and the added bonus of cleaner communities. 

Join the Litter Legends group today!

Clean Collective (1)
Register for Flashmob Watch the Flashmob Example
Upcoming Events
Inital Cleanup Trials

The November 2025 Plaza Party at Northcote proved to be the perfect opportunity to launch The Clean Collective project, alongside a fun and impactful community event.

While hordes of Northcote families enjoyed a morning of fun, our team and dedicated volunteers got to work picking up over 500 items along Te Ara Awataha walkway.

Inspiration: 

The event sparked vital conversations about key litter behaviours. Why we pick up litter when we see it and how we take our litter home with us.

These conversations spark inspiration and insights that can directly impacting the health of our ngahere and awa.

Impact: 

As we mentioned earlier, it wasn't all talk. We collected 500+ pieces of litter, which amounted to 8.7kg's in total. 

  • The Biggest Culprit: Soft plastics (130+ items), primarily snack packaging. 

  • Community Feedback: Pre and post-event surveys showed a significant lift in motivation and community pride. Seeing litter in the streets is likely to reduce motivation and pride, but picking it up definitely increases it!

Category 

Items 

Weight 

Landfill 

5 (Broken glass) 

4.3 kg 

Recycling (Cans/Plastic/Bottles) 

38 

1.9 kg 

Cardboard 

7 

0.6 kg 

Soft Plastic 

137 

0.6 kg 
Ngā mihi nui to our incredible funders and partners

Your support makes everything we do possible!